Project Highlights
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• Briley Farm Oakland is moving forward with Phase 2, bringing 87 new luxury estate homesites to one of the most exclusive pockets of West Orange County.
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• The project was scaled down from 111 lots to 87, giving it a lower-density layout that better fits Oakland’s small-town and preserve-focused character.
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• The community will feature estate-sized lots, Lake Apopka frontage, and private access to the Oakland Nature Preserve, which helps separate it from typical new construction.
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• Amenities are planned to match the luxury price point, including a clubhouse, resort-style pool, splash pad, pickleball courts, and more.
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• For the Oakland real estate market, this matters because new luxury inventory is limited, and Briley Farm continues to stand out as one of the area’s most unique high-end communities.
Briley Farm Oakland is moving into its next phase, and this is one of the more important luxury development stories happening right now in West Orange County.
New plans filed with the St. Johns River Water Management District show Phase 2 of Briley Farm Oakland moving forward on the southern edge of Lake Apopka. The site sits between Jefferson Street and Machete Trail, just north of Oakland Avenue, in one of the most preserved and desirable parts of the town.
This next phase is planned for 87 executive homesites designed for estate homes expected to be priced in the millions.





Briley Farm Oakland will bring a lower-density luxury phase
The original plan called for 111 single-family lots, but that number has now been reduced.
Under an amended agreement with the Town of Oakland, the developer agreed to cut density by 20% and redesign the layout. That change matters because Oakland has always taken a more careful approach to growth than many nearby markets.
The property spans a little over 71 acres, although about 2.72 acres will be reserved for four estate lots connected to the Briley family. That brings the main Phase 2 development area to just over 62 acres.
For buyers, that lower-density approach is part of the appeal. This is clearly being positioned as a more private, estate-style neighborhood rather than a higher-volume subdivision.
Why Briley Farm Oakland stands out
What makes this project different is not just the location. It is the history behind the land.
The property has been owned by the Briley family for generations, dating back to Samuel J. Briley and Fannie Edna Rich Briley, who were among Oakland’s earliest settlers in the late 1800s. They settled on the land in 1900 and farmed produce including cabbage, lettuce, tomatoes, and cucumbers.
That history still ties directly into the site today. Jefferson Rich Voss, the Brileys’ great-grandson, still lives on the property and sold land for the second phase to Briley Land Holdings LLC for $5.5 million in 2024.
That gives Briley Farm Oakland a very different feel from a typical new construction story. This is a long-held family property turning into one of the most exclusive luxury communities in the area.
What buyers can expect at Briley Farm Oakland
Phase 2 is being designed as a true luxury product.
Plans show homesites with a minimum width of 80 feet, and four lots will sit directly on Lake Apopka. That is a rare feature in this part of Central Florida and one of the reasons this community will stand out to luxury buyers.
Amenities are also planned to match that higher-end positioning. They include a clubhouse, resort-style pool, splash pad, four pickleball courts, a half-basketball court, and direct private access to the 128-acre Oakland Nature Preserve.
That private preserve access may end up being one of the biggest selling points in the entire community. In a market where many neighborhoods can start to feel similar, this setting is much harder to replicate.
Briley Farm Oakland also includes community givebacks
Part of the agreement behind this phase includes multiple contributions to the town.
The developer is donating land on the west side of the project to the Oakland Nature Preserve and contributing two tracts of more than five acres to the Town of Oakland for future parks that will connect back to the preserve.
The developer also agreed to make an $85,000 payment for transportation improvements and separately pay future road impact fees tied to each building permit.
That matters because growth in smaller towns always raises questions about traffic, infrastructure, and preservation. In this case, the town appears to have negotiated a version of the project that keeps density lower while also creating public benefit.
Current pricing shows where this community sits in the market
Phase 1 already gives a good idea of the price point here.
Pricing reportedly ranges from around $400,000 for a lot to about $3.57 million for completed custom homes. Builders active in the community include Pioneer Builders, J&J Building, and Element Home Builders.
That puts this neighborhood firmly in the luxury custom-home category. It is not aimed at the entry-level buyer, and it is not trying to compete with standard suburban new construction. It is targeting buyers who want larger homesites, more privacy, and a rarer setting in West Orange County.
What Briley Farm Oakland means for the local market
Oakland has always been different from surrounding growth areas.
It is close to Winter Garden, Clermont, and the rest of metro Orlando, but it still feels quieter, more protected, and much more limited in supply. That is exactly why new luxury inventory here gets attention.
Briley Farm Oakland matters because it adds high-end homesites in a town where land is limited and the character of the area still carries real value. Buyers looking for space, nature, and a less overbuilt environment do not have many options like this.
With 87 estate homesites, reduced density, Lake Apopka frontage, preserve access, and deep family history behind the property, Briley Farm Oakland is shaping up to be one of the most interesting luxury community expansions in West Orange County.
Frequently Asked Questions (FAQs)
What is Magnifica?
Magnifica is a proposed ultra-luxury golf and resort development planned for Osceola County near Kissimmee. The vision includes high-end homes, condos, a resort, spa, golf amenities, and multiple dining venues.
Where would Magnifica be built?
The project is planned for the Brown Ranch Six property on Poinciana Boulevard, about 1.7 miles south of U.S. 192 in Osceola County.
Is the Magnifica project officially happening?
Not officially in the sense of active construction or approved permits. But the project appears to be moving forward because the main property is now under contract, which is a meaningful step.
Has the land been sold yet?
The land is reportedly under contract, which means the buyer and seller are in the transaction process. That is not the same as a closed sale, but it is a major sign of progress.
Have permits been filed for Magnifica?
No. At this time, no permits have been filed with Osceola County for the project.
What is planned for the resort portion?
The resort has been described as including 113 suites, 111 residences, a spa, wellness amenities, dining venues, sports courts, and family-friendly features.
Why is wetland review important here?
Wetland determinations are a normal but critical part of large-scale development in Central Florida. They affect site planning, engineering, permitting, and what can realistically be built.
Why does this project matter for local real estate?
If Magnifica moves forward, it could raise the luxury profile of this part of Osceola County and influence nearby land values, development interest, and buyer attention.
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As a top real estate agent with nearly 4,000 homes sold and over 20 years of experience in the Florida real estate market, I have the expertise needed to help you navigate today’s evolving landscape. Whether you’re looking to buy or sell, my deep understanding of market trends and personalized approach will provide you with the insights and strategies required for success.
Best Realtor in Kissimmee- Reach Out Today!
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As out-of-state buyers, having everything handled with such high efficiency was huge for us and made the entire home-buying process a stress-free experience.Posted on Google Chad BTrustindex verifies that the original source of the review is Google. Jared Jones is a great Realtor. I originally found Jared through his YouTube channel, where he gives incredibly helpful information about Orlando. I can confidently say he is just as good of an agent as he is at providing great info in his videos. We recently relocated from out of state, and he helped us purchase our new home here. His team made the entire process smooth.Posted on Google Rob RTrustindex verifies that the original source of the review is Google. Jared was a pleasure to work with as we relocated from Virginia Beach to Orlando. I’m a retired Naval Aviator. I have high standards for performance and Jared exceeded every one of those standards. He is wealth of information. He and his team are organized, responsive and effective. 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